Department: PGDM COURSE
Email: bhagyalekshmi@scmsgroup.org
Field of Specialization: Marketing and HR
| Academic Degree | Subject | University | Address of the University |
|---|---|---|---|
| PhD | Management | Mahatma Gandhi University | Priyadarsini Hills Post, University Campus Rd, Athirampuzha, Kerala 686560 |
| MSc | Applied Psychology | Bharathiar University | Bharathiar University Maruthamalai Road Coimbatore-641 046. Tamil Nadu |
| MBA | HR & Marketing | Bharathiar University | Bharathiar University Maruthamalai Road Coimbatore-641 046. Tamil Nadu |
| Title of Thesis | Univeristy / Institution |
|---|---|
| Talent Management Practices in Indian Banks | Mahatma Gandhi University |
| Title of Paper | Title of Conference | Organized by | Level | Start Date | Place |
|---|---|---|---|---|---|
| The Contours of Biogenic Trade - Selling ART on Internet | International Conference on Management Research Sahrdaya-SIMS 2024 (ICMRS’24) | Sahrdaya Institute of Management Studies (SIMS), Kodakara | International | 06-06-2024 | Kodakkara |
| Socioeconomic impact of covid 19 on the performing artists in Kerala | Business, Management, Social and Economic Advancements | Warsaw University Poland & Research Culture Society | International | 26-06-2021 | Poland |
| A sttudy on psychological contract and its influence on Intrinsic job reward | Paradigm Shift in Innovative Business Management | SNGCE | International | 16-11-2012 | Kochi |
| Talent Mobility : Brain Drain / Brain Gain | Management Practices and Research in Emerging Markets | Marthoma college | International | 23-07-2012 | perumbavoor |
| Glass Ceiling : A breakthrough in to Indian Scenario | Applied Psychology in Transforming Education & Management Science in the context of Globalisation | IAAPM & TIST | International | 15-06-2012 | Kochi |
| FDI - Pros & COns | FDI in Retail Sector : Pros & Cons | National | 27-02-2012 | Kochi |
| Name of Journal | Title | Volume |
|---|---|---|
| “Student Empowerment in Higher Education: Tech, Commerce, and Management Perspectives Vol. I” | The Critical Role of Student Empowerment in Higher Education | Vol. I |
| Name of Journal | Title | Volume |
|---|---|---|
| Turkish Online Journal of Qualitative Inquiry | Revisiting The Factors Affecting Resident Community Support For Tourism Development | 12 |
| International Journal for Innovative Research in Multidisciplinary Field | Socioeconomic impact of covid 19 on the performing artists in Kerala | 7 |
| Mirror | Talent Management : The Dichotomy between theory & Practice | 8 |
| Management Researcher | Talent Retention Practices and its influence on Talent Management : Evidence from Indian Banks | 14 |
| Commerce Spectrum | Examining the Effect of Talent Management on Organisational commitment : A Case Based Approach | 4 |
| IOSR Journal | Motivational Analysis of Organisational Climate at Plant Lipids | 1 |
| Journal of Management Research | Talent Intelligence - Key to corporate Success | 3 |
| Gurukulam Journal of Management Research | OCTAPACE profile of Nirapara Pvt Ltd | 3 |
| Journal of Exclusive Management Science | Perception of factors pertaining to online shopping - A study with respect to Professional students in Ernakulam District |
| Title of the program | Organized by | Place | Start Date | Level |
|---|---|---|---|---|
| Optimizing Management Research through AI-Driven Decision Sciences Using Zero-Code Approach | ATAL Fdp | SCMS Muttom Cmapus | 16-07-2025 | National |
| Generative AI in Teaching & Research | Koach Scholar | Online | 02-07-2025 | National |
| HR Trends & Practices | Nest Digital Academy | Nest Digital Academy Pvt.Ltd., Kalamassery | 02-05-2025 | National |
| Designing Effective Surveys | CENTRE FOR DATA ANALYTICS & RESEARCH CHENNAI | 08-11-2024 | National | |
| Faculty Toolkit for Placement Performance & Accreditation | SCMS Cochin School of Business | online | 23-10-2024 | National |
| Writing for Publishing in Scholarly Journals | CENTRE FOR DATA ANALYTICS & RESEARCH CHENNAI | 18-10-2024 | National | |
| Empowering Research & Teaching with Advanced AI Tools | Digiref Academy Chennai | Online | 02-10-2024 | National |
| PhD Supervisor Training Program | Meerashpa Learning Solutions | 12-08-2024 | National | |
| Empowering Academic Excellence: AI Tools for Research and Publication | Lre & Ed Research Associates | 27-05-2024 | National | |
| Data-Analysis with 'Excel | Commcad | 04-03-2024 | National | |
| Swayam NPTEL | online | 01-01-2024 | National | |
| DEVELOPING MARKETING CAPABILITIES USING MULTI-PRONGED INTERVENTIONS | SCMS Cochin School of Business | Virtual | 18-09-2023 | National |
| Marketing for Non-Marketers | SCMS Cochin School of Business | Training Hall , SCMS Muttom campus | 07-09-2023 | National |
| Swayam NPTEL | Online | 01-08-2023 | National | |
| INNOVATIVE TEACHING STRATEGIES AND TOOLS IN THE DIGITAL AGE | Ministry of Education’s Institution Innovation Council (IIC GGI Ludhiana) | 01-08-2023 | National | |
| Dept. of Research & Publications, A2Z EduLearningHub LLP | Online | 27-09-2022 | National | |
| IIM Kozhikode | Kozhikode | 01-07-2013 | National | |
| SNGCE | Kochi | 05-01-2011 | State | |
| Multivariate Analysis using PASW Statistics | SNGCE | Kochi | 12-08-2010 | State |
| Data Analysis Using SPSS | SNGCE | Kochi | 08-02-2010 | State |
| Title of Event | Organized by | Duration | Start Date | Place |
|---|---|---|---|---|
| International Conference on Management Research Sahrdaya-SIMS 2024 (ICMRS’24) | Sahrdaya Institute of Management Studies (SIMS), Kodakara | Two Days | 06-06-2024 | Trichur |
| Empowering Academic Excellence: AI Tools for Research and Publication | Sree Sankara College | 5 Days | 27-05-2024 | Online |
| International conference on Marketing Research | Loyola Institute of Business Administration , Chennai | Two Days | 15-03-2024 | Chennai |
| Data-Analysis with 'Excel | Commacad Research | Forenoon | 04-03-2024 | Online |
| "Structure Equation Modeling using SmartPLS 4" held on 10th - 12th January | Numerical Analytics Instruments Pvt Ltd | Three Days | 10-01-2024 | |
| International conference on HR for Organisational Sustainability | SDMIMD | Two Days | 21-12-2023 | Mysore |
| International conference on HR for Organisational sustainability | SDMIMD, Mysore | Two Days | 21-12-2023 | Mysore |
| International Conference on Banking, Finance & Accounting | St. Paul’s College, Kalamasserry | Two Days | 25-09-2023 | Kochi |
| Qualitative Research using Atlas.ti | Indus Business Academy | One day | 05-08-2023 | Bangalore |
| Research paper Writing | Commacad | Two Days | 10-06-2023 | Hybrid |
| Standard Styles and Methods in Research Article Writing | A2Z Edulearnung Hub LLP | One day | 05-06-2023 | |
| Chat GPT Guide from Zero to Hero | Udemy | One day | 17-04-2023 | Online |
| Statistical Data Analysis & Interpretation using R Programming | A2Z Edulearning Hub | Three Days | 27-09-2022 | Online |
| Fundamentals of Research Methodology | A2Z Edulearning hib LLP | Three Days | 01-09-2022 | Online |
| Trends in Book And Journal Publishing | Assumption college & Loreed | One week or more | 06-08-2022 | online |
| Research methodology & Statistical Analysis for Management Teachers | Rajagiri college | Three Days | 13-03-2012 | Kochi |
| Research Methodology & Statistics | Mahatma Gandhi University | 5 Days | 13-09-2011 | |
| New Generation Banks & Economic Development | SNGCE | 5 Days | 10-01-2011 | Kochi |
| Name of Award/Achievement | Awarded by | Level | Place | Date |
|---|---|---|---|---|
| NPTEL course | NPTEL | National | Online | 30-10-2023 |
| Certificate of Appreciation | SNGCE | Others | Kochi | 03-12-2021 |
| Certified trainer with ‘A’ Grade | National Skill Development Corporation | National | Delhi | 11-08-2021 |
| Syllabus Review Committee Member | Kerala Technological University | State | Trivandrum | 10-08-2021 |
| Best Paper Presentation | Warsaw University, Poland | International | Poland | 26-06-2021 |
| Position | Name of the Body | Level |
|---|---|---|
| Life Member | ISTD | National |
| Name of Consultant | Name of Consultancy Project | Sponsoring Agency | Date of Consultancy |
|---|---|---|---|
| Dr. Bhagyalekshmi P.C. | Market Research & Competitor Analysis | SCMS Centre for Socio-Economic Research (SCENSER) | 12-04-2022 |
| Dr.Bhagyalekshmi P.C. | Recruitment consultancy | Hueray Technologies Pvt. Ltd Technopark, Trivandrum | 15-08-2018 |
| Title of the Program | Organized by | Place | Start Date | Level |
|---|---|---|---|---|
| Bridging Gen Z to Careers: Faculty Toolkit for Placement Performance & Accreditation | SCMS Cochin School of Business | Virtual | 23-10-2024 | National |
| DEVELOPING MARKETING CAPABILITIES USING MULTI-PRONGED INTERVENTIONS | SCMS Cochin School of Business | Online | 18-09-2023 | National |
| MARKETING FOR NON-MARKETERS | SCMS COchin School of Business | Training Hall, SCMS Muttom Campus | 07-09-2023 | National |
| National Conference on Social Entrepreneurship | Chinmaya Vishwavidyapeeth | Piravom, Kochi | 15-09-2021 | National |
| Ethics in Profession and student psychology | KTU funded | Kolencherry | 19-07-2021 | National |
| National Conference | St. Johns College | Thirunelveli | 21-12-2016 | National |
| Current Trends in Management Research | SNGCE Kadayiruppu | Kolencherry | 17-11-2016 | International |
| Trends & Challenges in Indian Business environment | SNGCE | Kolencherry | 20-11-2015 | International |
| International Conference on Paradigm Shift in Innovative Business ManagementHuman Capital Management | SNGCE | Kolencherry | 07-08-2014 | International |
| Tools and Techniques in HRM | Toch Institute of Science and Technology | Arakkunam | 15-06-2012 | International |