Experiential Learning: Retail Operations in Practice
Experiential Learning: Retail Operations in Practice Batch 33 students of the Retail Operations elective engaged in an immersive experiential learning activity, where they were placed across 12 retail stores in the city. This hands-on exposure enabled students to move beyond classroom theory and engage directly with real-world retail environments. During this activity, students systematically captured […]
Learning Beyond the Classroom: PGDM Batch 34 at Lulu Mall, Kochi
Learning Beyond the Classroom: PGDM Batch 34 at Lulu Mall, Kochi Blending classroom learning with real-world exposure, PGDM Batch 34 students undertook an Experiential Activity in Consumer Behaviour at Lulu Mall, Kochi, analysing real-time shopping behaviour across 14 product categories.
Learning Economics Beyond the Classroom
Learning Economics Beyond the Classroom As part of the Economics for Managers course assessment, the 34th batch stepped out of the classroom and into the real market to experience economics in action. This hands-on field activity helped students connect theoretical concepts with real-world market dynamics, consumer behaviour, and pricing strategies. The visits to selected shops reflect their first meaningful […]
Deal or No Deal: A Hands-On Negotiation Skills Assignment
Deal or No Deal: A Hands-On Negotiation Skills Assignment Assignment 2 – Deal or No Deal as a part of the course on Negotiation Skills was conducted as a structured experiential learning exercise aimed at strengthening students’ negotiation and persuasive selling skills. Students worked in groups of five and were required to conceptualize or select a product […]
Negotiation Simulation: Global EV Company Entering the Indian Market
Negotiation Simulation: Global EV Company Entering the Indian Market The multi-stakeholder negotiation simulation on a Global EV company’s entry into India was conducted as an intensive experiential learning activity aimed at deepening students’ understanding of complex negotiations involving multiple and often conflicting interests. Students were divided into groups, with each group representing a key stakeholder, including Indian […]
Operations & Supply Chain Management (OSM) and Services Marketing
Operations & Supply Chain Management (OSM) and Services Marketing The experiential learning activity for the courses Operations & Supply Chain Management (OSM) and Services Marketing was conducted on 16 March 2024 across the 4th and 5th floors of the Main Building. Designed as a simulation-based learning exercise, the activity enabled students to translate classroom concepts […]