Staff Details
Ms. Merlin Mathew
Name: Ms. Merlin Mathew

Department: PGDM COURSE

Email: merlin@scmsgroup.org

Field of Specialization: Marketing

Faculty Details

Academic Qualifications
Academic DegreeSubjectUniversityAddress of the University
Research ScholarManagementNational Institute of TechnologyCalicut
UGC- NETManagementUGCNew Delhi
MBAMarketingMG UniversityKottayam
B. Com (Honours)MarketingDelhi UniversityNew Delhi
Management
PhD Details
Title of ThesisUniveristy / Institution
Sharing EconomyNational Institute of Technology, Calicut
Paper Presentations
Title of PaperTitle of ConferenceOrganized byLevelStart DatePlace
A Study on Attitudinal Drivers Influencing Sustainable Wedding Garment Decisions among Emerging Adults in KeralaNational Conference on Sustainable Business- Moving towards circular economyPSGR Krishnammal College for womenNational15-09-2023Coimbatore
A study on Customer preference towards sustainable cotton apparels - Case of Kasturi cotton productsNational Conference of brand promotion of Kasturi CottonSardar Vallabhbhai Patel International School of Textiles and ManagementNational01-10-2022Tamil Nadu
Publications
Proceedings Publications
Name of JournalTitleVolume
Proceedings Sustainable Business - Moving Towards a Circular EconomyA Study on Attitudinal Drivers Influencing Sustainable Wedding Garment Decisions among Emerging Adults in Kerala
Innovation & Best Practices in Indian IndustriesEGK- The Revolution of Fried Onion
Faculty Development Programme
Title of the programOrganized byPlaceStart DateLevel
Seminar on Emerging TechnologiesRV Institute of Management22-07-2024National
Hybrid Teaching LearningPSGR Krishnammal College for Women29-11-2021National
Emerging Trends in Business Data Analytics for ManagersXavier Institute of Social Service ( ATAL Academy)22-11-2021National
Mumbai UniversityMumbai01-02-2019HRDC
Entrepreneurship Educator ProgramWadhwani foundation Entrepreneurship NetworkSardar Patel Technology Business Incubator, Mumbai20-06-2017National
Lala Lajpatrai Institute of ManagementMumbai12-12-2015State
Participation (Seminar, Conference, Workshop)
Title of EventOrganized byDurationStart DatePlace
Optimising Management Resource through AI Driven DSAICTE VAANI & SCMS Cochin School of BusinessThree Days16-07-2025Kochi
Research Methodology and Application of Generative AI in ResearchSCMS School of Technology & ManagementThree Days28-06-2025Kochi
Bridging Research GapsSMS, CUSATTwo Days14-03-2025
Research MethodologyVESIMOne week or more20-01-2025
“Development of Simulation Game, “Project PAL” using the SECI Model and Collaborative Learning MethoSHRI VAISHNAV VIDYAPEETH VISHWAVIDYALAYA, INDORETwo Hours26-07-2024
Case Teaching MethodsAIMS & Supreme Knowledge foundationThree Days18-07-2024
IIC Regional Meet KochiThe Ministry of Education's Innovation Cell and AICTEOne day16-01-2024Kochi
MANAGING DIGITAL DISRUPTION: THE NEW MANTRA OF BUSINESSAIMSOne Hour06-12-2023
Entrepreneurship Development & Start-up EcosystemGovernment College TripunithuraTwo Days17-10-2023Ernakulam
IEDC SummitKerala Startup MissionOne day12-10-2023CET, Trivandrum
CREATION OF KNOWLEDGE THROUGH RESEARCHOne Hour05-07-2023
NAAC Accreditations for Teacher educationOne week or more01-07-2023
GLOBAL SUPPLY CHAIN MANAGEMENT SCENARIO IN 2020 DECADEOne Hour12-05-2023
DESIGN THINKING TO ENHANCE RESEARCH OUTCOMESOne Hour05-05-2023
CONNECT TO CONQUEROne Hour17-03-2023
PATHWAY TO SUCCESSOne Hour10-02-2023
LEADERSHIP CHALLENGES IN TIMES OF CHANGEOne Hour08-02-2023
Business Application of Power BISCMS Cochin School Of Business & ReflectionsOne day04-02-2023Ernakulam
RELEVANCE OF DRUCKER IN THE 21ST CENTURYOne Hour04-01-2023
MAGNETIC STORYTELLING FOR BUSINESS LEADERSOne Hour09-12-2022
New Management Mantra: Art of Reversing the EnemyOne Hour25-11-2022
ACTIONS FOR HAPPINESSOne day23-11-2022
STRATEGIES TO EXCEL IN YOUR FIRST JOBOne week or more28-10-2022
Brand ConferenceOne day01-10-2022
Introduction to Structural Equation ModellingSCMS School of Technology and ManagementTwo Days22-07-2022Ernakulam
Awards and Recognitions
Name of Award/AchievementAwarded byLevelPlaceDate
Awarded Elite Gold +Topper for a course on Product & Brand ManagementIIT RoorkeeNational26-11-2024
Awarded Elite Gold +Topper for a course on Service MarketingIIT, RoorkeeNationalKerala21-11-2024
Awarded Elite Gold +Topper for a course on Marketing EssentialsIIT RoorkeeNational12-11-2024
Awarded Elite Gold +Topper for a course on Integrated Marketing CommunicationSWAYAM, NPTELNationalKerala29-04-2024
Awarded Elite Certificate for a course on Business StatisticsSWAYAM, NPTELNationalKerala08-04-2024
Resource Persons
Title of the ProgramOrganized byPlaceStart DateLevel
Viva Orientation- Insights and TechniquesSt. Alberts College16-12-2024State
Induction Program- Deeksharambh 2022St. Albert's College (Autonomous)Ernakulam11-10-2022State