This is to inform you that Marketing Department of SCMS Cochin School of Business is offering a Faculty Development Programme (Online)
on “Developing Marketing Capabilities Using Multi-Pronged Interventions” scheduled from 18th to 22nd Sep 2023. This program has been designed to empower educators with the latest tools, techniques, and strategies to enhance their teaching skills in the field of marketing. The aim is to equip the participants with the knowledge and skills needed to create engaging and effective marketing lectures that resonate with the needs of today’s times.The FDP is delivered online for about 2 hrs on all five days ( 2pm to 4 pm) for a total duration of 10 hrs spread over five sessions on different themes. Brochure attached for your reference. REQUEST you to kindly circulate the same among your contacts.FDP Schedule is as follows:
DatesTime of the SessionThemes of the SessionsResource Persons18th Sep 2023 2pm – 4pm21st century skills for future MarketersMr. George Joseph Kalayil19th Sep 20232pm – 4pmPedagogical Initiatives for enhanced learningMr. Sudheer Sudhakaran20th Sep 20232pm – 4pmStorytelling as a tool for teaching MarketingDr. Krishnabhaskar Mangalasserri21st Sep 20232pm – 4pmGamification in the Marketing classroomMs. Merlin Mathew 22nd Sep 20232pm – 4pmNew Age Interventions in Marketing ResearchDr. Bhagyalekshmi P C
Registration link is as follows : https://forms.gle/MSSSurrMUB9ws3vo8