The assignment commenced with an initial pitch, during which groups presented their offering to a faculty member acting as a potential customer. These pitch sessions, conducted by prior appointment, focused on articulating customer value while deliberately leaving scope for negotiation on price, delivery timelines, payment modes, and supplementary services. Following the pitch, groups entered a negotiation phase that extended over a period of up to three weeks.

During this phase, students engaged in multiple interaction rounds with the faculty customer, applying negotiation strategies such as value-based bargaining, trade-offs, concessions, and relationship management. Each negotiation interaction was documented, capturing the techniques used, responses received, and the evolution of agreed terms. The objective was to close the deal within the stipulated timeframe while adhering to the price constraint.

The assignment concluded with customer feedback, which provided critical insights into students’ negotiation effectiveness, professionalism, and communication skills. Overall, the activity offered a practical and reflective understanding of real-world negotiation dynamics and decision-making under constraints.