PINK MONTH OBSERVATION AND BREAST CANCER AWARENESS CAMPAIGN

The Pink Power Run, held at Lulu Mall, Kochi, was a collaborative event by SCMS Cochin School of Business, SWARA, and Kinder Hospital, aimed at raising awareness about breast cancer. The event brought together individuals and organizations to promote early detection, empower women to prioritize their health, and raise funds for breast cancer research.

Participants engaged in a non-competitive 5K run/walk, donned in pink to symbolize solidarity. Health awareness booths provided essential information on breast health and self-examination, while inspiring survivor stories motivated the crowd.